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지식 기반
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December 6, 2024
January 12, 2024
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지식 기반이란 무엇입니까?

What is a knowledge base?

Any of the following can be considered a knowledge base:

  • FAQs (frequently asked questions)
  • PDFs
  • Word documents
  • Spreadsheets
  • Web portals
  • Wikis
  • Help center (content management system)
  • Browser extensions that bring knowledge to the apps you love
  • On-premise databases

An external knowledge base, also called a customer service knowledge base, stores information your customers and clients can use. An internal knowledge base, also known as an employee intranet or company wiki, stores your company’s private or confidential information and is accessible only by employees.

What is knowledge base software?

Knowledge base software is a powerful tool that can help businesses capture, organize, share, and update information efficiently. By leveraging the right knowledge base software, businesses can optimize their operations, enhance employee productivity, and improve customer satisfaction.

However, not all knowledge base software is created equal, and not every solution may be suitable for your particular business needs. Before investing in any software offering, it's crucial to evaluate your specific requirements and assess whether the software can deliver the functionalities you need.

Internal vs. external knowledge base: What’s the difference?

An internal and external knowledge base are different systems organizations use to store, organize, and share information. Here are the main differences between the two:

Access

Internal knowledge base: Only members of an organization or a specific group within the organization can access it. It requires authentication and authorization to access the information.

External knowledge base: It is accessible to the public or a wider audience outside the organization. It may or may not require authentication, depending on the nature of the information.

Content

Internal knowledge base: It contains information that is specific to the organization, such as company policies, procedures, employee handbook, project documentation, and internal communication.

External knowledge base: Information for people outside the company, like customers, partners, or the public. This can include product documentation, user manuals, FAQs, and troubleshooting guides.

Purpose

Internal knowledge base: It supports the internal operations of an organization by providing employees with the information they need to do their jobs well.

External knowledge base: Its primary purpose is to provide information and support to external stakeholders, such as customers or partners, to help them use the organization's products or services effectively.

Security

Internal knowledge base: often holds sensitive or confidential information that is not meant for public access. Therefore, it requires strict security measures to protect the information from unauthorized access.

External knowledge base: information for public use, may not need as much security as internal knowledge base. However, it may still require some level of security to protect against spam or malicious content.

An internal knowledge base assists with tasks within a company. It provides information and assistance to employees. An external knowledge base offers information and help to individuals outside the organization. It serves as a resource for external users.

The main differences between the two lie in their accessibility, content, purpose, and security. We'll dive deeper into internal knowledge bases below.

Types of knowledge base systems

There are five main types of knowledge bases. They include the following:

  • Internal knowledge base
  • Hosted knowledge base
  • Self-hosted knowledge base
  • Open-source knowledge base software
  • Customer service knowledge base

Internal knowledge base

An internal knowledge base is created by your organization strictly for employees to access information as needed. Discover how a knowledge base integration with Guru can be so much more useful for your team than a traditional knowledge base.

Ways to use an internal knowledge base

An internal knowledge base is incredibly versatile in the way it can be used. Some ways to make the most of your internal knowledge base software include bringing in key information, such as:

  • Answers to frequently asked questions (FAQs) about everything from employee benefits and onboarding protocols to brand guidelines and customer communications
  • Company policies and handbooks
  • Best practices and guides for sales strategies, handling customer issues and dealing with coworker conflicts
  • Organizational structures and important internal contact information
  • Recruitment, interviewing and employee assessment information for managers

Maintaining a well-organized, easily searchable, and accessible internal knowledge base means your employees can find answers quickly, without re-asking common questions.

Internal knowledge base software enables your company to focus your communications on new and critical information. Time spent introducing new employees to company policies and procedures, as well as training those taking on new roles, could be significantly reduced. 정보에 대한 더 쉽고 빠른 접근은 고객이 귀하의 영업 팀의 신속한 질문과 우려 사항에 대한 응답에 더 행복해질 것임을 의미하며, 귀하의 직원들이 가진 집단적인 전문성이 향후 사용을 위해 안전한 위치에 저장되어 있음을 알게 될 것입니다.

What is internal knowledge base software?

Internal knowledge base software supports your employees by giving them a one-stop shop where they can search for the resources they need to best do their jobs. An effective internal knowledge base reduces employee frustration and promotes productivity by reducing the need for repetitive searches, integrating with employee workflows, encouraging contribution and collaboration, and ensuring content relevance and accuracy.

Some additional examples of software that could be considered internal knowledge base software include documents and spreadsheets, content management systems (CMSs), web portals, FAQs, or wikis. 

Some questions that can help you choose the best software for your team are: 

  • Does this software let us share information with everyone who needs to see it?
  • Is it easy to alert people about important articles?
  • Are you able to quickly see when the article was last updated? And will the software prompt SMEs to update older information on a regular basis?

Internal knowledge base example

Hosted knowledge base

A hosted knowledge base collects and stores information for both your (internal) team and your (external) customers or stakeholders, keeping data well-organized and easily searchable.

Self-hosted knowledge base

이러한 유형의 지식 기반은 귀하의 조직 자체 서버에 호스팅됩니다. This approach gives you more control over security, privacy, and uptime but also means you are responsible for handling concerns and fixing any issues that arise.

Open-source knowledge base 

Open-source knowledge bases are openly accessible to the public and may or may not be free of charge. Open-source knowledge base software can be helpful if your organization wants to allow developers or programmers to customize the source code according to business needs. 

Examples of open source knowledge bases

  • Documize
  • eXo
  • myBase
  • OpenKM

Customer service knowledge base

A customer service knowledge base organizes information to make it easy for your customers to access and use. Also called a customer knowledge base, it contains publicly accessible knowledge about a product and/or company. Because this is customer- or public-facing, it would not be appropriate for confidential or private information. Learn more about external knowledge bases here.

How is customer service knowledge base software used?

Customer service knowledge base software, also known as a help center software or external knowledge base software, is designed specifically for external, non-expert users to navigate and find information quickly. 내부 전문가가 유지 관리하지만, 소프트웨어는 공개적으로 접근 가능해야 하며, 고객을 대상으로 하는 웹페이지에 삽입될 수 있어야 합니다.

Benefits of knowledge bases

Software that is intended to be used as a knowledge base has specific benefits over solutions that can be used many other ways, like long documents, PDFs, internal wikis, shared drives, or spreadsheets. 

  • Less time spent searching for information – Purpose-built knowledge base software makes it easier to surface specific knowledge when needed. This improves contact center efficiency by making it easy for agents to resolve customer issues on the first call. It also improves company-wide productivity by making it easy for everyone to find the information they need to do their jobs well.
  • Faster onboarding – New hires no longer need to ask tons of questions in their first weeks. A quality internal knowledge base enables them to effectively self-serve and stops repeat questions from interrupting your most critical staff.
  • Easy upkeep –  Documents and spreadsheets can easily become outdated, and version control can lead to duplication and confusion. Knowledge bases allow users to update individual items as necessary (instead of having to update and republish an entire document). A quality knowledge base includes a simple way to quickly see whether information can be trusted, and automation to remind SMEs to keep their information up-to-date.
  • Roles and permissions – Knowledge bases allow for granular access and editing. While some other solutions (like Google Docs and Google Drive) can also be limited this way, the settings often require more time to maintain. 
  • Designed to be used in-workflow – A quality knowledge base solution is designed to be used to provide answers where and when you need them, while other solutions require major context-switching and searching. 예를 들어, Guru의 Chrome 확장 프로그램, Microsoft Teams, 및 Slack 통합은 모든 사람이 매일 사용하는 앱을 떠나지 않고도 필요로 하는 지식에 빠르게 접근할 수 있도록 합니다.

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What makes a great knowledge base?

  • Clear and concise organization: a great knowledge base is well-organized and easy to navigate, with intuitive categories and subcategories that make it easy for users to find what they need.
  • Up-to-date and accurate information: a great knowledge base is regularly updated to ensure that the information is accurate and relevant, through a combination of automated updates and regular reviews by subject matter experts.
  • User-friendly interface: a great knowledge base is designed with the end-user in mind, with a user-friendly interface that allows users to quickly find the information they need.
  • Search functionality: a great knowledge base includes a robust search functionality that allows users to quickly locate the information they need, with a search function that provides relevant results based on the user's query.
  • Collaboration tools: a great knowledge base encourages collaboration and knowledge sharing, including tools that allow users to contribute to the knowledge base such as wikis, forums, and commenting features. This helps to keep the information up-to-date and relevant, while also fostering a culture of collaboration and continuous learning.

How do I choose a knowledge base?

먼저, 내부 지식 기반 internal knowledge base 가 필요한지, 아니면 외부 지식 기반이 필요한지를 결정합니다. 그 다음, 귀하의 지식 관리 전략을 고려하십시오. 이 두 가지 요소의 조합은 귀하의 기술적 요구 사항에 대한 감각을 제공해야 합니다.

  • 만약 외부 고객을 위한 도움 센터를 운영하고 있으며 연간 1-4회 업데이트가 필요하다면, 콘텐츠 관리 시스템(CMS)이 최선의 옵션일 수 있습니다.
  • 귀하의 지식이 보안상의 이유로 특정 사무실에서만 접근 가능하다면, 온프레미스 컴퓨터에서만 접근할 수 있는 데이터베이스가 적합합니다.
  • 1-2명의 사용자가 월 1회 업데이트하지만 다수의 사용자가 읽는 내부 지식 기반이 필요하다면 위키 솔루션이 유용할 수 있습니다.
  • 여러 번 읽고 많은 사람들이 업데이트하는 내부 지식 기반이 필요하다면 웹 포털이 최선의 선택일 수 있습니다. 그 사람들이 여러 앱에서 작업한다면, 브라우저 내 확장 기능이 있는 앱을 찾아보십시오.

왜 지식 기반이 필요합니까

지식 관리 솔루션은 주제 전문가(SME)가 자신의 전문성을 그들이 필요에 따라 업데이트하고 편집할 수 있는 온라인 리소스에 뇌를 활용할 수 있게 합니다. 이렇게 하면 팀원이 질문이 있을 때 실제 출처에 방해받지 않고 직접 답을 찾을 수 있습니다. 또한, Guru의 검증 기능은 사용자에게 제공되는 정보가 신뢰할 수 있고 최신이라는 것을 알려주어, SME에게 이중 확인할 필요가 없도록 합니다.

지식 기반이 필요한지 알아보는 방법 

인사팀이 모든 직원이 올바른 복리후생 정보를 보고 있는지 확인해야 한다면, 누가 어떤 정보를 읽었는지 보여줄 수 있는 중앙집중식 접근 위치가 필수적입니다. 그곳이 바로 지식 기반이 필요한 곳입니다.

효율적으로 신규 직원을 온보딩 및 교육하고자 하는 관리자에게도 같은 것이 적용됩니다. 팀의 구성원이 자신의 복리후생보상 또는 회사 정책에 대한 정보가 필요한 경우에 해당합니다. 조직이 시간을 절약하고 생산성을 높이며 직원에게 배포된 지식의 응집력과 정확성을 높일 기회를 보았다면, 귀하는 내부 지식 기반 소프트웨어의 혜택을 받을 수 있습니다.

Key takeaways 🔑🥡🍕

지식 기반이란 무엇이며 왜 필요합니까?

지식 기반은 조직이 수집하고 구성하며 생산성, 협업 및 의사 결정을 개선하기 위해 공유하는 정보의 중앙 집중식 저장소입니다. 귀하가 지식 기반이 필요한 두 가지 이유는 다음과 같습니다: 지식 기반은 조직의 집합적인 지식을 유지하며, 일관성과 정확성을 촉진하는 진실의 단일 출처를 만듭니다.

내부 지식 기반과 외부 지식 기반의 차이점은 무엇입니까?

내부 지식 기반은 조직 내 직원만 접근할 수 있는 개인 정보 저장소로, 회사 특정 지식, 프로세스 및 자원을 저장하고 공유하는 데 사용됩니다. 대조적으로, 외부 지식 기반은 조직의 고객, 클라이언트 또는 기타 외부 이해관계자에게 정보, 지원 및 셀프 서비스 옵션을 제공하는 공개 리소스입니다.

지식 기반의 예시는 무엇입니까?

지식 기반의 예시는 직원들이 HR, IT, 마케팅 및 재무 등 다양한 부서에 대한 조직의 정책, 절차, 모범 사례 및 자주 묻는 질문에 관한 정보를 찾고 기여할 수 있는 회사의 내부 위키 또는 인트라넷입니다.

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