La fonte unica di verità potenziata dall'AI per le organizzazioni di marketing e servizi creativi
Guru riunisce le linee guida del tuo marchio, i materiali creativi, i contatti dei media e altro ancora combinando ricerca AI aziendale, intranet e wiki—dando ai manager di marketing, ai direttori creativi e agli specialisti PR accesso immediato e fidato a ciò di cui hanno bisogno quotidianamente mentre fornisce informazioni per ottimizzare le prestazioni delle campagne.
Con Guru, i team di marketing e creativi possono ottenere risposte istantanee quando collegano i loro standard di marca, i briefing creativi, i modelli di comunicato stampa e innumerevoli altri materiali—permettendo ai dipendenti di auto-servirsi informazioni e lavorare in modo più intelligente.
Key capabilities for marketing and creative services
Instant, trusted AI answers to creative and brand-related questions
Designers and marketers get quality brand guidance the moment they need it, reducing interruptions and improving work. Answers are sourced from connected apps and surfaced directly in your workflow so the knowledge your team needs to do their job is always available in the tools they’re already using.
Centralized brand guidelines and assets
Document and distribute definitive, verified brand guidelines and assets to your team, from art and copy guardrails to marketing tool best practices.
Secure automation and creative oversight for brand integrity
Guru uses smart automation to draft docs and identify gaps and duplicate content, then taps into your top creators and marketers to verify accuracy, leveraging both AI and experts to maintain a trusted single source of truth.
Get instant AI Answers from your content
Keep tabs on what your team is searching for with expert review
Write like a pro with AI-powered content assist
Add trust to your company knowledge with verification
Proactively push relevant info where it’s needed with knowledge triggers
Send critical updates that can’t be missed with announcements
Unlock potential across your marketing and creative services roles
Marketing Managers
- Access the latest brand standards and assets when needed
- Reduce time spent managing creative reviews and approvals
- Identify and replicate successful messaging frameworks
Creative Directors
- Onboard new team members faster with centralized design and copy documentation
- Document creative rationale and get stakeholder feedback easily
- Make it easy to maintain brand consistency everywhere
PR Specialists
- Streamline executive reviews of press releases and content
- Document and reuse proven messaging tailored for specific initiatives
- Automate coverage reporting to demonstrate PR impact