The AI-powered single source of truth for sales teams
Guru brings your sales content, tools, and people together by combining 3 solutions—enterprise AI search, intranet, and wiki—giving sales managers, reps, and customer success leads fast, trusted access to what they need daily while providing insights to optimize productivity, effectiveness, and customer retention.
With Guru, sales teams get a single trusted platform to centralize playbooks, battle cards, demos, and more—enabling employees to self-serve information and sell smarter.
Key capabilities for sales teams
Instant, AI-powered answers from your connected tools
Reps get quality responses the moment they need them, reducing interruptions and accelerating deal velocity. Answers are sourced from connected apps and surfaced directly in your CRM and workflows so the knowledge you need is always at your fingertips.
Smart content recommendations
Guru proactively recommends tailored sales collateral to insert into conversations based on customer history and rep activity.
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Secure automation and sales expertise for productivity
Guru uses automation to identify outdated collateral— then taps top performers to add new examples, maintaining a trusted, up-to-date content knowledge base.
Get instant AI Answers from your content
Keep tabs on what your team is searching for with expert review
Write like a pro with AI-powered content assist
Add trust to your company knowledge with verification
Proactively push relevant info where it’s needed with knowledge triggers
Send critical updates that can’t be missed with announcements
Unlock potential across sales roles
Account Executives
- Reduces prospecting prep time with quick access to up-to-date battlecards
- Avoids switching between systems to access the latest sales collateral and contacts
- Keeps messaging consistent with centralized, approved sales materials
Sales Development Reps
- Improves lead outreach with real-time contact lookup and enrichment
- Boosts conversion rates using customized demo scripts and email templates
- Stands out from the competition with access to timely competitive intel
VPs of Sales
- Speeds up onboarding and ramp time for new reps
- Identifies team performance gaps with usage analytics
- Enables remote coaching with AI-generated content suggestions
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